What to Post on Social Media as a Wellness Coach (When You Feel Stuck)

Let’s be honest — as a wellness coach, your zone of genius is helping people live healthier, more aligned lives... not figuring out what to post on Instagram every day.

Still, you know showing up online matters. It’s how you build trust, attract aligned clients, and stay top of mind. But what happens when you feel stuck, uninspired, or like you’ve said it all before?

Don't worry — we've got your back. At NUVSN, we help wellness entrepreneurs create clear, consistent, and confidence-building content. Below are some go-to post ideas you can use when you're feeling stuck — no dancing or trending audio required.

1.Share Your “Why” — Again

Your story is powerful. Reconnect your audience with the reason you started your wellness business. This builds emotional connection and reminds people why your work matters.

Post Prompt:
“I started this business because…” or “The moment I knew I wanted to be a wellness coach was…”

Pro Tip: Add an old photo or a throwback to when your journey began.

2. Teach One Tiny Thing

You don’t have to create a full course to be seen as an expert. Teaching one small, practical tip can position you as a guide and build trust.

Post Prompt:
“Struggling with ___? Try this simple shift.”
(Example: “Feeling bloated after meals? Try chewing your food 20x before swallowing.”)

Format Idea: A short reel, carousel, or simple graphic + caption.

3. Answer a FAQ

If your clients or DMs keep asking the same question, that’s a perfect post topic. Educating your audience helps bust myths, position your expertise, and saves you time answering later.

Post Prompt:
“One of the questions I get asked all the time is…”

4. Share a Client Win (With Permission)

Nothing builds trust like results. Share a testimonial, transformation story, or even a screenshot (blur names if needed). Highlight the client’s effort — not just your role.

Post Prompt:
“My client came to me feeling ___. Here’s where they are now…”

5. Behind the Scenes = Connection

People love to see you — not just your tips. Share your morning routine, what you’re reading, a sneak peek of your workspace, or a day in the life.

Post Prompt:
“Here’s a peek into what a day looks like in my world as a wellness coach…”

Reminder: Authentic ≠ perfect. Imperfect is often more relatable.

6. Engage With a Simple Question

Sometimes you just need to spark a conversation. Questions are great for boosting engagement and understanding your audience better.

Post Prompt:

  • “What’s one wellness habit that changed your life?”

  • “Would you rather: morning workouts or evening wind-downs?”

  • “What’s one thing you wish you knew about your body earlier?”

7. Share a Personal Reflection or Lesson

Your audience wants to know there’s a human behind the brand. Share a recent mindset shift, challenge, or moment of growth. Be real — it builds trust.

Post Prompt:
“Something I’ve been learning lately is…” or “Here’s what this season is teaching me…”

Bonus: 5 Fill-in-the-Blank Post Prompts You Can Use Right Now

  1. “3 wellness habits that changed my life (& might change yours too!)”

  2. “If I could only give one piece of advice to my clients, it would be…”

  3. “Here’s what I wish more people knew about ___.”

  4. “A mistake I see too often in the wellness world is…”

  5. “Let’s bust a myth: You don’t need to ___ to be healthy.”

Final Thoughts

Feeling stuck with content happens to everyone — even the most seasoned coaches. But you don’t need to overthink or reinvent the wheel every time you post. With the right strategy (and support), your content can feel simple, intentional, and aligned with your mission.

That’s exactly what we help you do at NUVSN — we take the guesswork out of digital marketing so you can show up consistently, connect authentically, and grow confidently.

Ready to stop stressing about what to post? [Let’s CHAT about done-for-you content support]

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